Unfold: Reels & Story Maker
Squarespace, Inc.
About this app
- Age 10
- Updated Oct 6, 2025
- OS IOS
Editor reviews
Unfold: Reels and Story Maker is a clean, intuitive photo and video editor for crafting standout Instagram Stories, Reels, TikTok clips, and social posts. Build polished content fast with designer templates, aesthetic fonts and filters, and easy video tools that make your brand or personal feed look consistent and professional. Ideal for creators, small businesses, influencers, and anyone who wants scroll-stopping social content without complex software.
Core features
- Designer templates: Curated layouts for Reels, Stories, and posts to create on-brand content in minutes.
- Photo and video editor: Trim, crop, speed, transitions, filters, overlays, and background music for a cinematic look.
- Typography and branding: Premium fonts, color palettes, logos, and brand kits to keep your style consistent across platforms.
Why it stands out
- Fast and beginner friendly with pro-level results
- Optimized export sizes for Instagram, TikTok, and Snapchat
- Template-driven workflow that saves time and boosts consistency
Keywords: reels editor, story maker, Instagram stories, video templates, photo video editor, social media design, aesthetic templates
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How to use:
1. Download and open the app, then sign up or continue with your existing account to sync projects.
2. Start a project by choosing a template or a blank canvas, then select the format you need such as 9:16 for Stories or Reels.
3. Add media by importing photos and videos from your gallery, then reorder clips and trim as needed.
4. Style your content with fonts, color palettes, filters, transitions, stickers, and music to match your brand or vibe.
5. Preview and fine tune, then export in the recommended quality and share directly to Instagram Stories, Reels, TikTok, or save to your camera roll.
6. Create a brand kit with logos and colors to apply the same look across future projects for faster, consistent editing.